DRCOG Way to Go Partnership

DRCOG Way to Go Partnership

Transportation Solutions’ participation in the Denver Regional Council of Governments’ (DRCOG) Way to Go Partnership Program includes several specific strategies to reduce congestion and improve air quality within our service area, including:

  • conducting employer surveys and subsequent analysis,
  • development and deployment of marketing materials to help employers reduce single-occupant vehicle travel to their worksite,
  • recruitment of new employer participants,
  • execution of employer and community outreach events,
  • promotion of annual “Try Transit” challenge campaigns,
  • the organization and management of events such as employer lunch n’ learns and carpool matching events; and
  • the promotion and facilitation of Bike to Work Day events and Go-Tober, Way to Go’s annual commuter challenge.

Annually, Transportation Solutions collects around 1,000 pledges from people who committed to switch to an alternative mode of transportation for at least eight commute trips, resulting in an annual VMT reduction of over 300,000 miles. Additionally, Transportation Solutions hosts an annual seminar, The Road Ahead, to honor transportation influencers in our city and to provide a platform for members of our community to learn, discuss, and contribute the transportation and mobility landscape locally and across the country.

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Developer TDM

Transportation Solutions supports our service area through offering Transportation Demand Management (TDM) services to residential and commercial developments. This includes access to professional TDM guidance in the planning stages, as well as the preparation of site-specific TDM plans that help to reduce parking demand and the development’s trip generation impact. Developer plans may include recommendations to provide incentives and marketing materials to new residents or employees with the goal of reducing the barriers to walking, biking, taking transit, or carpooling to work.

Additionally, Transportation Solutions is equipped to develop and distribute transportation surveys to identify personal barriers to using different travel modes, and to measure the effectiveness of new incentives or services. As each development faces different transportation challenges, Transportation Solutions can provide flexible support that is catered to each development team and their transportation and parking goals.

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Networked Mobility Hubs

Transportation Solutions is engaged in efforts to increase services and market transportation options at three mobility hubs in Central Denver: University Station, Cherry Creek North and Cherry Creek Shopping Center, and Colorado Station. Transportation Solutions has identified new services to expand transportation options in each of the three areas. Efforts included a shuttle pilot and investigated use of ride hailing services to meet travel needs not currently addressed by rail or bus service. Further efforts will include supporting the development of curbside management and active transportation infrastructure. 

In addition to helping improve service options and curb management, Transportation Solutions is developing a marketing campaign to increase awareness of travel options and use of non-drive-alone travel modes around the mobility hubs. The effort includes social media campaigns, community events, employer outreach, and coordination with area governments to educate travelers.  

The Networked Mobility Hubs initiative builds on Transportation Solutions’ project work to improve transportation options for service, retail, and hospitality employees in Cherry Creek and along Colorado Boulevard. In 2016 and 2017, the Access Cherry Creek and Access Colorado Boulevard programs found that many of the shift workers in these two areas live in places that make commuting without a car a daily challenge. Along with the quickly changing micromobility landscape, programs like the University of Denver Campus Shuttle and RTD Platte Valley FlexRide are helping to shape how on-demand, microtransit services might fill a void for these communities now and in the future.

 

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